What do they do it? A name becomes a recognized thing after years of use. Then the “powers that be” change it and we have to learn the new name all over again and things just aren’t quite the same. INS (Immigration and Naturalization Service) is now ICE (I don’t know what that stands for) but is still responsible for stopping illegal immigration—a job is seems not to know how to do. It sure “went out and did it” when it came to going after a six-year-old boy and sending him back to that Island prison in Cuba. This seems to be happening all over, both with government agencies and private companies.
I wonder what advantage there is to, especially private companies to change a well-known name to something nobody recognizes. I used to work for a security company called “Pinkerton.” A name that has been well known for a hundred or more years. It was bought by a Swedish company whose name is well known in SWEDEN, but not here. So they changed it to “Securitas” and spent all the money required to change all the uniforms, badges, signs, paperwork, etc., only to have a name that people thought was a Spanish name. I don’t get it. (Just common sense)
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2 comments:
Probably to hide from some scandal. Remember, some banks changed their names after the whole banking fraud was discovered because private citizens started defacing their logos.
Anon: I wouldn't be surprised.
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